日本企業のベトナム市場進出を支援する、日越貿易・消費者トレンド・文化情報のインサイト。
Vietnam's growing middle class is driving unprecedented demand for Japanese consumer goods. Here's what brands need to know about market entry timing.
Waki Market Research · 2025年3月10日
JIS, JAS, and JHFA certifications are more than compliance — they're powerful marketing tools in Southeast Asian markets.
Nguyen Minh Tuan · 2025年2月28日
The art of Japanese hospitality meets Vietnamese warmth. How successful businesses blend both cultural traditions.
Tanaka Yuki · 2025年2月15日
Data-driven insights into purchasing behavior, brand preferences, and the channels that matter most in Vietnam's capital.
Waki Market Research · 2025年1月20日
The 800-year tradition of Seki bladesmithing finds new fans among Vietnam's growing culinary scene.
Tanaka Yuki · 2025年1月5日